Pre Sales CRM

Lead Management & Sales Tracking

Marketing is an attempt to create awareness of the company, its projects and generate new enquiries. Today Advertising, sales promotion, extensive dealer network etc., are the important functions of marketing. Different modes of marketing produce different results and their comprehensive analysis helps an organization in correct decision making. But equally important for the organization is to know, how a particular strategy worked in the promotion and success of a specific project.

Marketing Management Module provides various tools of marketing for the organization to get complete information regarding the conversion of an enquiry into a sale through a specific mode and the quantum of efforts behind it, both in terms of finance and personnel. Complete follow up history is maintained that makes the entire process, system driven rather than person dependent.

What’s the Objective?

All efforts put forward to succeed in completing a sale will not be fruitful if the customers with the highest potential to close a deal is not handled appropriately. Regular communication with clients through frequent meetings, calls, e-mails, interactions through websites, etc. provides up-to-date information on company prospects, sales pipelines, internal associations, and other data-enabling an effective contact management system.

Other important tools of marketing like appointments for the executives, their work schedules, alerts for follow ups are also available on this module.